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The current state of community engagement

by Gerard Reilly

More than 30 community engagement professionals joined the BBS Communications Group team last night for the unveiling of the 2012 BBS Community Engagement Survey results.

This year’s research focused on gathering insights from some of the country’s leading community engagement practitioners about their experiences in gaining internal support and the impacts of differing levels of commitment and resources on engagement. Read More

The danger of deleting

by Amanda Robson

As more and more organisations step into social media, they are learning first-hand that they can’t control what is being said about them online and in such a public arena.

Sure their customers, partners, associates and clients may give high praise, but others might dish out harsh criticism.

However, it is how an organisation deals with this feedback – the good and the bad – which can ultimately shape how they are perceived by their online stakeholders. Read More