The year that’s been 2017 has well and truly established itself as the ‘ground zero’ of ‘fake news’ on an international scale. In this climate of dishonesty and uncertainty, consumers and citizens are responding with scepticism and mistrust – of the media, politicians, and organisations everywhere.
So how can you navigate your way around this mistrust to rebuild and maintain a trusting relationship with your audience? The answer is simpler than you’d think.
Be honest. Read More
Most people associate stakeholder engagement with the management of something significant –events, change, crisis, or disruption. It is most commonly associated with the idea that you want someone to do, feel, or approve something related to a specific project.
These projects can be enormous undertakings for an organisation, draining resources both financially and culturally. However, it’s often the case that, regardless of the outcome, the engagement ceases once a special project has come to an end. The crisis is over, let’s move on.
So what should your stakeholder engagement plan look like when you revert back to business as usual? Read More
While it’s popular for businesses to pay lip service to ‘stakeholder engagement’, reaching out to employees, to clients and to business partners can be a confronting task. However, carefully structured engagement can produce useful insights that can lead to positive change. Engaging in a formal process to draw insights from your stakeholders can be a great step in connecting with, engaging, and learning from the people and organisations who have a stake in your business.
So how can you turn your organisation into a ‘good listener’? Read More