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Copyrights and responsibilities

Copyright is something that everyone is aware of. But does everyone really understand how it works? Businesses need to be aware of the serious costs copyright infringement can carry including fines of up to $585,000, not to mention the reputational damage legal proceedings can have on a business. A recent Public Relations Institute of Australia (PRIA) webinar, hosted by the Copyright Agency,…

Navigating copyright: What you can and cannot share

When you’re executing a comprehensive media campaign, it’s great to secure that page three story you’ve been chasing; you’ll want to run to the mountain top and tell the world about it. You’ll want to show your team, clients, suppliers and everyone else in your network about this fantastic media coverage. You’ll want to put it on your website, flash it across…